Specific example of CPM for TV commercials

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Regarding the CPM of TV commercials, one commercial investigated by Digital Intelligence Co., Ltd. had a total of 327.8 million impressions for an investment cost of approximately 130 million yen. The overall CPM was 315 yen.


According to one theory,The average CPM for a 15-second commercial phone number list in Japan is said to be around 400 yen on the national network and 200 yen locally, and based on that theory, it can be said that the numbers are generally reliable.Understand CPM and optimize your web advertisingCPM and CPC have different benefits, so please understand each and check which billing method is more cost-effective. In addition, the CPM concept can be applied not only to web advertisements but also to TV commercials.Optimize your ads by choosing a billing method according to your purpose and cost-effectiveness.If you are concerned about web advertising optimization or cost-effectiveness, please feel free to contact Nile for a free consultation. We will suggest the best solution.




We also introduce case studies and prices in our service materials, so please check them out as well.We provide a web advertising management agency service that is “a bit different” from advertising agencies.In addition to SEO, Nile also offers web advertising management services. We provide services with an emphasis on solving your company's business and marketing issues. The materials introduce information such as actual results (case studies) and estimated costs. If you have any concerns about web advertising, SEO, or SEM, please feel free to contact us for a free consultation!